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Originally from a House background, Adam initially made his mark on the club scene by effortlessly throwing in elements of hip hop and electro into his deep house sets. He now tears up dancefloors across the globe using three turntables, samplers and effects units, mixing up his own blend of futuristic breakbeats taking influences from Techno and Drum & Bass with any variety of global influences that to form a totally forward thinking technological/organic hybrid.
24 year old Adam Freeland is rapidly making his mark on the world of dance music as an exceptionally innovative and pioneering new talent. Having made his DJ debut on the Club scene in London in 1992, it was not until 1996 with the release of his first mix compilation Coastal Breaks (a 32 track double disc epic journey) that Adam's talent was officially recognised by the media. Launching Adam onto the International scene, Adam was soon to be playing frequently in the United States and around Europe as well as all over Britain.
By 1997 Adam was a well respected part of the global circuit of DJ's receiving strong support from talents such as Carl Cox, the Chemical Brothers, Sasha and Andy Weatherall. He played on several dates on Carl Cox's Fact 2 world tour and travelled to the USA on 8 occasions in the year. Meanwhile back at Bar Rumba in Soho London, the club 'Friction' he set up with friends Rennie Pilgrem and Tayo, was quickly attaining cult status at every party brought queues around the block.
Later that year he recorded a single with friend Kevin Beber as 'Tsunami One' which instantly became a landmark tune for this developing scene. The success of which has seen Tsunami One in demand for remixes by the likes of The Orb, DeeJay PunkRoc, The Headrillaz and Junior Boys own and Orbital.
In 1998 Adam started off the year touring Australia with DJ Krush, Pressure Drop and Jose Padilla before returning to unleash his second Coastal Breaks compilation. The press exploded, Coastal Breaks 2 (React Records) received blanket praise in the press. Featured in I-D (DJ of the Month), Muzik, Mixmag and DJ Mag amongst a myriad of others. By the time the album hit the streets at No. 9 in the Dance sales chart (One place behind Massive Attack), Adam was off on his world tour which took him to Seattle, LA, New York, San Francisco, Colorado, Amsterdam, Hong Kong, Singapore, Sydney, Melbourne, Perth, Canberra, Taiwan, Malaysia, Ibiza and supporting Massive Attack in Naples. An epic three month escapade which cemented Adam's reputation on a Global level. By the time Adam returned from his tour, DJ magazine saw the time fit to feature Adam on their front cover, with a CD mix on the front and a six page article inside. Now Adam is rarely in the UK for more than 10 days at a time as he missions to push his sound to every last corner of the planet.
Meanwhile, amongst the madness, Adam has found time to set up his own label Marine Parade (named after the street he has just moved to in Brighton). Still in its early stages Marine Parade is focusing on developing artists (check Beber/Tsunami One) rather than one off singles to an unprecedented response - with the latest release flying into the DJ mag hype chart at number 1! Now although only 4 releases old, Marine Parade is widely recognised as being at the very cutting edge of pioneering new dance music.
What does Adam make of all this? Scenes come and go and Adam has had the honour of being tagged the 'King of new Skool Breaks' but this doesn't phase Adam because to him what he represents is being totally open minded about music, taking the best elements from across the board, and fusing them to develop a highly intricately produced music form which defies genres and whose only focus is on pushing the boundaries to the extreme, experimenting, yet keeping its heart set on the dancefloor.
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